Small Business Marketing

Small Business Marketing

This course has no current classes. Please join the waiting list. Click here

Small Business Marketing – Sydney Course

Marketing for a small business can be very different compared with larger businesses. There are different objectives, audience, budget, geographic regions etc to think about. In this Small Business Marketing workshop, you will look at ways to promote your business and get new customers without spending money the business cannot afford.

You will look at a variety of new and traditional marketing techniques. You will analyse marketing methods that other businesses have used and understand why it can work for some businesses but fail for others.

In this workshop, you will look at marketing budgets, the cost of various marketing activities, how to work within budget constraints and how to decide which marketing activities will suit your business and which ones won’t.

You will come away from this course with all the information required to develop a tailored marketing plan for your business – based on what your objectives are, what you can afford and what you can implement.

This workshop is essential if you want to learn how grow your business and reach a wider audience.

Macquarie Community College operates from a range of venues across North and Western Sydney. We have campuses in Carlingford, Eastwood, Chatswood, Mt Druitt, Richmond and many more. Enrol today or Enquire Now!

Course Outline

In this workshop you will learn:

  • Who are your customers and how do they find you?
  • Is your business ready for growth?
  • Traditional marketing vs new marketing techniques
  • Low cost marketing techniques and activities
  • What is the right marketing mix for you?
  • How to develop and implement a marketing plan tailored to your business.

Course Outcome

By the end of this course, you will be have an understanding of what marketing activities will be best suited to your small business, based on your objectives, budget and ability to implement. You will be able to develop and implement your own marketing plan tailored to your small business.

What to bring

Please bring a:

  • Pen
  • Notepad


This course is for the complete beginner and assumes no prior knowledge.

Delivery Mode

The class is delivered in a classroom.